Kantar reporting: visual strength

Data and evidence-based advisory business Kantar have worked with us for three years to help build up their internal capabilities and external profile as a standalone business, and their annual and ESG reports are a vital part of that effort.

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Data and evidence-based advisory business Kantar have worked with us for three years to help build up their internal capabilities and external profile as a standalone business, and their annual and ESG reports are a vital part of that effort.

Kantar remains a private business, but is on a path to listing on the public markets. In the meantime, the annual report is a critical way to build up confidence among stakeholders, including debt investors, and to showcase Kantar’s brand. We’re proud to help produce engaging documents that often exceed the bar of FTSE 100-level best-practice, and feature high-quality photography and striking visuals throughout.

 

Bespoke photography  

Employees were photographed in Kantar’s new offices, lit to match the newly-developed brand colour palette. To represent the consumers that Kantar studies, we photographed models surrounded by products representing different sectors, or products related to specific case studies.

 

Genuine insight  

This ten-page business model description explains in full what Kantar offers, who they work with, and why they’re different. It also offers an overview of each division.

 

Stand-out features  

Kantar needed to demonstrate their track-record of technology leadership, and so we dedicated a section to explaining how Kantar’s product innovation in general, and their ‘indispensable AI’ specifically, has a positive impact on their work for clients.

 

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