Adopting a new identity: This report was produced in line with Avast’s approachable and colourful new brand. We worked closely with Avast’s in-house creatives to ensure that this first public-facing expression of the new brand lived up to expectations.
Simple and straightforward: For readers to understand Avast, they first need a good grasp of its underlying technology. That’s why this report makes everything as simple as possible, using lots of graphics and few words to lay out the essentials.
Refreshing the lineup: This report showcased a change in product strategy for Avast, as they move into digital identity as well as security. We used a mix of imagery, icons and copy to explain the new lineup of products.